Last Update 8/26/2010
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Diversion Data
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Select Category:
Shampoo
Conditioner
Styling Aids
Hair Spray
All Hair Care
Quarter:
First
Second
Third
Fourth
Year:
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
2010
Diverted Brand Summary as of June 30, 2010
Total United States for All Hair Care
Dollar Sales Volume Trend (in thousands of dollars)
Dollar Sales Volume
% Change
Accumulated Dollar Sales Volume
Year Ago
Qtr II 2009
Qtr III 2009
Qtr IV 2009
Qtr I 2010
Current Period
Qtr II 2010
Prior Quarter
Year Ago
Share of Diverted Volume
Past Year Accumulated
This Year Accumulated
% Change Vs. Prior Year
Share of Diverted Volume
MATRIX
$26,422
$24,480
$22,271
$22,706
$17,535
-22.8
-33.6
19.2
$52,896
$40,241
-23.9
20.5
TIGI
$15,070
$15,460
$15,711
$16,368
$16,655
1.8
10.5
18.2
$29,141
$33,024
13.3
16.8
JPMS
$11,103
$11,033
$11,066
$10,764
$10,618
-1.4
-4.4
11.6
$21,480
$21,382
-0.5
10.9
FAROUK
$9,322
$8,507
$8,124
$9,102
$9,237
1.5
-0.9
10.1
$18,647
$18,340
-1.6
9.3
AMERICAN CREW
$10,654
$10,590
$10,728
$10,892
$8,739
-19.8
-18.0
9.6
$21,180
$19,631
-7.3
10.0
SEXY HAIR CONCEPTS
$8,930
$8,641
$9,192
$9,422
$7,427
-21.2
-16.8
8.1
$17,194
$16,849
-2.0
8.6
REDKEN
$7,212
$6,270
$5,925
$5,950
$4,676
-21.4
-35.2
5.1
$15,106
$10,627
-29.7
5.4
BUMBLE & BUMBLE
$4,735
$4,831
$4,708
$4,737
$4,215
-11.0
-11.0
4.6
$9,106
$8,952
-1.7
4.6
SEBASTIAN
$5,528
$4,743
$4,834
$4,540
$3,924
-13.6
-29.0
4.3
$11,605
$8,464
-27.1
4.3
RUSK
$3,799
$3,721
$3,617
$3,722
$3,634
-2.4
-4.4
4.0
$7,513
$7,356
-2.1
3.7
JOICO
$1,257
$1,172
$1,090
$1,091
$1,101
0.9
-12.4
1.2
$2,482
$2,192
-11.6
1.1
PUREOLOGY
$2,116
$1,893
$1,702
$1,689
$977
-42.1
-53.8
1.1
$4,901
$2,666
-45.6
1.4
L'OREAL-KERASTASE
$1,101
$1,209
$1,041
$1,161
$972
-16.3
-11.7
1.1
$1,875
$2,133
13.8
1.1
ZOTOS CORE BRANDS
$382
$370
$405
$436
$400
-8.1
4.9
0.4
$700
$837
19.6
0.4
ABBA
$48
$26
$367
$398
$340
-14.6
599.7
0.4
$157
$738
368.3
0.4
All Others
$2,364
$2,112
$1,860
$1,916
$866
-54.8
-63.3
0.9
$5,201
$2,991
-42.5
1.5
TOTAL MFGS
$110,303
$105,301
$102,837
$105,109
$91,323
-13.1
-17.2
100.0
$219,190
$196,432
-10.4
100.0